by Jassica Mendez In today's fast-paced digital landscape, video marketing has become a crucial component of any successful marketing strategy. Consumers increasingly turn to video content for information and entertainment. So businesses that fail to embrace video production for business growth risk being left behind. The best solution is to create engaging and high-quality videos. [...]
How to Leverage Technology for Business Growth
by Arleen Atienza Visualize this: A time traveler from the 20th century arrives in this era, and they are in awe of the technological marvels they see. From self-driving cars to virtual reality headsets, technology has changed the world in ways that were unimaginable even just a few years ago. But, what about businesses? How [...]
Launch Your Business on a Tight Budget With These 10 Resources
by Cody McBride You’re interested in entrepreneurship, but you don’t have much money saved. Don’t assume that you need to put your dreams on hold. By investing in video marketing campaigns that can drive impressive returns with Financial Potion, you can draw in customers on a small budget. Plus, here’s how to obtain outside funding, [...]
How to Boost Your Business with Video Marketing in the Digital Money Age
by Katie Pierce Are you looking for ways to boost the visibility and profitability of your business? The rise of digital money has sparked a new wave of technological innovation and financial inclusion, with the potential to transform economies and societies around the world. In today’s ever-evolving digital age, a savvy entrepreneur needs to stay [...]
Making Your Mark in the Digital Age With Video Marketing
By Cody McBride In the digital age, video marketing can be a great way to reach potential customers and create brand awareness. It is an effective tool to reach your target market, increase website traffic, and boost sales. From the video production experts at Financial Potion, here are some tips on how to make video [...]
How to Measure the Success of Your Video Marketing Strategy
by Jackson Lambert What defines a successful marketing strategy? Is it the increase in customer engagement, generating more leads, or maybe a strategy's ability to adapt to the market? Whatever your marketing goal is, it all depends on how you plan to achieve it. While many different marketing strategies are at your disposal, today, we [...]
5 Common Mistakes When Creating A Customer Journey Map
by Arleen Atienza Customer journey mapping (also known as buyer or user journey mapping) provides a visualization of the stages that customers go through when they interact with your company. It may include several branches that depict the different paths the buyer will take throughout the interaction. This visual representation enables you to get a [...]
5 Creative Ideas for Real Estate Video Marketing
Video marketing presents a lot of excellent opportunities that are woefully underutilized. This is because it takes a lot of time to take excellent footage and even more to get it properly edited and published. Still, the usefulness of real estate video marketing cannot be denied. People nowadays prefer video as their content medium, so [...]
8 Tips To Promote Your Business With Video Content
by: Lorena Romo Marketing your business is an evolving process; these days, it’s all about video content. Well-crafted videos are attention-grabbing, whether you use them on social media, your website, YouTube, or another platform. With video content, you can introduce potential clients to your brand, educate them on your products or services, and engage them [...]
Smart Ways to Request Reviews from Your Customers
by Patricia M. Davis In an increasingly competitive digital marketing landscape, marketing your business is far from easy. From branding efforts to optimizing conversions and sealing sales, there’s an array of challenges to overcome. Many of them ultimately boil down to fostering trust with your audience and customers and securing better conversion and retention rates. [...]